Found on Google. Cited by AI. Converting once they land. Ten years in, and I keep my client list short on purpose.
Most agencies win you with a senior strategist and service you with a junior team. You meet the expert once, then spend the next year explaining your business to whoever drew your account.
With me, that doesn't happen. I set the strategy, I make the calls, and I'm the one you talk to every week. Ten years of search experience, pointed at your business specifically.
Rankings get people to your site. What happens next decides whether they buy. I work on both.
Crawlability, indexation, site speed, schema, and hreflang for multi-market sites. The foundation everything else sits on.
Keyword research, topic clusters, and content briefs your writers can actually use. Built to rank and built to sell.
How your brand shows up in ChatGPT, Gemini, Perplexity, and Google's AI Overviews, and what to change so it gets cited more often.
Digital PR and link acquisition through vetted partners I manage directly. Real authority, nothing you'll need to clean up in two years.
Traffic only pays if it converts. I flag the confusing layouts, buried calls to action, and slow pages that leak leads.
Technical and competitive audits, plus a clear view of how search fits alongside your paid, email, and social channels.
You've found product-market fit and want organic built properly the first time, before bad habits set in.
You need senior SEO judgment, but a full-time Head of SEO doesn't make sense yet.
You run a lean team and need someone who can own search, report to leadership, and doesn't need managing.
You need senior SEO help on a client account without adding permanent headcount.
I've worked in SEO for over ten years, on agency teams, in-house, and now independently. That mix taught me what agencies get wrong and what in-house teams can't see from the inside.
I keep my roster small so every client gets my full attention and my honest opinion, even when it isn't what they were hoping to hear.